Last updated: 6 November 2026
The short version
We ask before using cookies that show how people use this site. If you decline, only what the site needs to work is used. To change your answer, use Cookie settings at the bottom of any page.
What the site always needs
These are used whatever you answer.
| What | Set by | What it is for |
|---|---|---|
| Cloudflare Turnstile | Cloudflare | The invisible bot check on the call box and our forms. It runs from a script that Cloudflare provides. Cloudflare may keep a small amount of data in your browser, or set a short-lived security cookie, and its own cookie policy covers that. |
| hb:phone (sessionStorage) | This site | Carries the number you type into the header call box over to the full call box on the call page. It is removed as soon as the call box reads it, and it goes when you close the tab. |
| hb:cookies (localStorage) | This site | Remembers your answer to the cookie question, so we do not ask on every page. It stays in your browser until you clear it, and it is not sent to us. |
We also use Sentry to catch faults on this site. It stores nothing on your device.
Only if you press Accept
These load only after you press Accept. If you press Decline, they do not load at all.
| What | Set by | What it is for |
|---|---|---|
| Google Analytics (_ga and _ga_ followed by a code) | Counts visits, and shows which pages people use and how they found us. These cookies last up to 2 years. Google’s advertising features are off. | |
| Microsoft Clarity (_clck and _clsk) | Microsoft | Shows how people move around our pages, with recordings and heatmaps. It does not record what you type, or anything in our call box and forms. _clck lasts up to 1 year and _clsk lasts 1 day. |
| Microsoft’s own cookies on clarity.ms (CLID, MUID, ANONCHK, MR and SM) | Microsoft | Microsoft may set these from its own address when Clarity runs. Microsoft says they identify a browser across sites that use Clarity and other Microsoft services, and its privacy statement covers them. |
Only if you open the chat box
The chat box loads only when you open it. ElevenLabs then keeps a small amount of data in your browser, such as your language and that you have seen its notice.
Your choice
This website is run by Launchese Ltd, registered in England and Wales, company number 11878200. The rules are the UK General Data Protection Regulation (UK GDPR) and the Privacy and Electronic Communications Regulations 2003 (PECR).
Under PECR, what a website needs to do what you ask does not need your consent. What the site always needs is in that group: the bot check protects the forms you choose to use, one item carries over the number you typed, and one remembers your answer. So is what the chat box keeps, because it runs only when you open it.
Google Analytics and Microsoft Clarity do need your consent. They wait until you press Accept, and Decline is just as easy. If you accept and later change your mind, they stop and we remove their cookies from this site. Microsoft’s own cookies on clarity.ms are not ours to remove, but you can clear them in your browser.
Managing it
To change your answer, use Cookie settings at the bottom of any page.
Your browser also lets you see, clear or block what a site stores. If you block the bot check, the call box and the write-to-us form cannot send your request.
Questions? Email hello@humansandbots.co.uk. Our privacy notice explains how we look after your personal information.